Dr. Lona and Dr. Bobby explore the 3 pillars of a successful practice: attraction, conversion, and retention, highlighting the necessity of systems for predictable patient care and practice growth. They stress the value of knowing practice statistics for informed decision-making and the responsibilities of ethical care. Dive deep as they share personal struggles and growth experiences, underscoring the significance of having repeatable systems in place to ensure practice productivity, team building, and ultimately, the growth of a chiropractic practice.
Dr. Lona and Dr. Bobby explore the 3 pillars of a successful practice: attraction, conversion, and retention, highlighting the necessity of systems for predictable patient care and practice growth. They stress the value of knowing practice statistics for informed decision-making and the responsibilities of ethical care. Dive deep as they share personal struggles and growth experiences, underscoring the significance of having repeatable systems in place to ensure practice productivity, team building, and ultimately, the growth of a chiropractic practice.
Key Highlights
04:34 - The struggle with unpredictable growth before learning about systems.
06:54 - The importance of systems not just for practice growth but also for practices that function without your immediate presence.
11:57 - Predictable practice growth through systems for attraction, conversion and retention.
13:53 - The significance of certainty in chiropractic principles.
16:04 - The results of lack of clarity on the benefits of care for the patient.
19:29 - Creating an emotional connection with patients on day one.
24:19 - Identifying current practices to determine areas for improvement.
26:23 - Setting new patient goals based on practice volume and the "rule of 10".
28:59 - The importance of tracking practice metrics to improve growth and conversion rates.
34:34 - Developing scripts for day one and day two of the conversion process to convert new patients.
Resources Mentioned
Download your copy of the Day 1 and Day 2 Conversion Flow Charts: https://theremarkablepractice.com/podcast-ep007-conversionscipts
To schedule a Strategy Session with Dr Lona: https://go.oncehub.com/DrLonaBuildPodcast
To schedule a Strategy Session with Dr Bobby: https://go.oncehub.com/DrBobbyBuildPodcast
Learn more about the Build Your Remarkable Practice: https://theremarkablepractice.com/build-your-remarkable-practice-podcast/
Learn what it takes to be Remarkable!: https://theremarkablepractice.com/